bet365 Betting App Review

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Last Updated: 02/09/2019

  • Updated a list of ongoing promotions – NEW “You Lead You Win” promotion added!.

Bet365 mobile is a huge part of Bet365 – a name that the majority of us punters will have heard a lot of times, and probably even those who are completely ignorant to bookies will have too. This is of course for a very good reason, Bet365 is most likely the most popular bookie option in the market right now and has been for some time. Bet365 app (which we’ll discuss here today) has been in the business for a very long time and have to build a large reputation amongst punters. I believe that it’s important to educate ourselves on why this is the case.

bet365 Screenshot

Bet365 Homepage

New Customer Bonus

Welcome Bonus T&Cs

Requirements: the requirements to fulfill this deal can be a bit more challenging than others, however, it is a bigger bonus too so it’s understandable.

Due to a large amount of great bookies in the market right now, you will often times see that bookies will offer you great offers to try and sway you towards them instead of a competitor. This is great for us punters as it gives us great bonuses that we can take advantage of.

Bet365’s new customer bonus is no exception, it’s a great deal.


New customers with bet365 can claim a welcome offer of up to £100 in the form of bet credits.  The operator no longer uses the term ‘free bets’ as they do not wish to contravene the compliance regulations set and monitored by the UK Gambling Commission.

Pretty great deal.

This is a genuine 100% matched deposit offer because the value of the bet credits is the same as the qualifying deposits. The offer is relatively lucrative and achievable within the timeframes.


bet365 offers one of the most comprehensive packages of ongoing promotions for existing customers. The site features concessions related to football, horse racing and tennis. bet365 also features sport and event specific offers which reward the loyalty of current players. Customers can take advantage of early payouts and accumulator bonuses.

At the time of writing bet365 did not offer any price boosts but there were guarantees related to horse racing.  The company offers Best Odds Guaranteed (BOG) on racing in the UK and Ireland. Bet365 also promise to offer the best price for any race shown live on ITV. Other promotions provide risk-free bets for up to £50.

Min odds, bet and payment method exclusions apply. Returns exclude Bet Credit stake. T&Cs, time limits and exclusions apply.
Min odds, bet and payment method exclusions apply. Returns exclude Bet Credit stake. T&Cs, time limits and exclusions apply. Show Less

Ongoing Promotions (Updated 3/02/2020)

Greyhounds Best Odds Guaranteed
bet365 Greyhounds Best Odds Guaranteed
Place a bet on any Greyhound race, taking the price on your selection. Bet365 will pay you out at the bigger odds If your selection wins and the SP is greater. Full T&Cs apply.
Bet365 Horse Racing Best Odds Guaranteed
bet365 Horse Racing Best Odds Guaranteed
Place a bet on any horse race, taking the price on your selection. Bet365 will pay you out at the bigger odds If your selection wins and the SP is greater. Full T&Cs apply.
Bet365 Feature Race 4-1 Offer
bet365 Feature Race 4/1 Offer
Place a Win or Each Way single bet at odds of 4/1 or more on a bet365 Feature Race.If you back a winner, you will qualify for a risk free bet to the same stake (up to £50) on the next bet365 Feature Race. Full T&Cs apply.
Bet365 Full Time Result - Enhanced Prices
bet365 Full Time Result - Enhanced Prices
Bet365 gives you the chance to take a bigger price on matches from the top competitions in England, the Champions League and Europa League. Full T&Cs apply.
Bet365 Each Way First Goalscorers
bet365 Each Way First Goalscorers
Bet365 will pay you out at 1/3 odds for unlimited places when you place an Each Way First Goalscorer bet on any Soccer match and your player scores at any time during the game in 90 minutes play. Full T&Cs apply.
Bet365 Soccer Accumulator Bonus
bet365 Soccer Accumulator Bonus
Bet365 will add a bonus of 5 - 70% to your returns if you place a successful pre-match accumulator of 3 or more selections on the standard Full Time Result, Both Teams To Score or Result/Both Teams To Score markets for selected leagues and competitions. Full T&Cs apply.
Bet365 Tennis Accumulator Bonus
bet365 Tennis Accumulator Bonus
Bet365 gives you the chance to earn up to 70% more on your Tennis accas. Place a pre-match accumulator of 2 or more Tennis selections on the First Set Winner, To Win Match and Set Betting markets for Singles and Doubles matches from any Grand Slam, WTA, ATP or Challenger Tour event, as well as Singles and Doubles matches from the Davis Cup and Fed Cup. If your bet is successful, Bet365 will add a bonus of 5 - 70% to your winnings. Full T&Cs apply.
Bet365 ITV Racing 4-1 Offer
bet365 ITV Racing 4/1 Offer
Place a Win or Each Way Single Bet at odds of 4/1 or more on any horse that runs in a live race on ITV Racing. If your first single bet on that race is a winner, you'll qualify to get a risk free bet (up to £50) on the next live ITV race. Full T&Cs apply.
Bet365 Price Promise
bet365 Price Promise
Bet365 will give you the best price on every horse for all races shown live on ITV Racing. On the day of the race, place a bet from 10am on the Win and Each Way fixed odds markets for any race shown live on ITV Racing. Get the best price or join best price matched from these bookmakers: Ladbrokes, William Hill, Paddy Power, Coral, Boylesports and Sky Bet. Full T&Cs apply.
Bet365 Bore Draw Money Back
bet365 Bore Draw Money Back
Get a refund for any Soccer game that finishes 0-0 and the bet loses. For bets placed pre-match Correct Score, Half Time/Full Time or Scorecast bet on any Soccer match. Full T&Cs apply.
Bet365 2 Goals Ahead Early Payout Offer
bet365 2 Goals Ahead Early Payout Offer
Bet365 will pay your single bets in full if the team you back goes 2 goals ahead at any stage during the match, regardless if the opposition comes back to win. If you have multiple bets the selection will be marked a winner. Full T&Cs apply.
Bet365 Open Account Offer
bet365 Open Account Offer
Sign up and deposit £5 or more into your account and Bet365 will match your qualifying deposit in Bet Credits up to £100 when you place qualifying bets to the same value and they are settled. Full T&Cs apply.

More Promotions on bet365 Site

Min odds, bet and payment method exclusions apply. Returns exclude Bet Credit stake. T&Cs, time limits and exclusions apply.

Mobile App

Mobile apps are something that has been on a huge rise the past few years and there rise keeps on going – just check out our list of best betting apps in the UK! This is for a very good reason as it is simply so convenient and comfortable to be able to be within the comfort of your home. Mobile apps also pack a lot of features these days that separate them from each other. Bet365 android app is an excellent mobile app (if you’re looking for the Bet365 Samsung app – it’s the same one), one of the best we’d say, if not the best. Bet365 iPhone app is also great, but we haven’t had the chance to play with it as much as the Android app (we tested it on a friend’s phone only). Bet365 also offers apps for iPad (iOS) and Windows Phone.

bet365 App Experience

Bet365’s app interface at first can be a little bit tricky to navigate but that is due to the sheer amount of markets they have up for grabs, which is a plus but a minus at the same time, once you get the hang of it’s not much of a problem. The Bet365 mobile app offers many top of the line features such as match live streaming, cashouts, live match stats and many more key features that really does push it to the top of the market. Truly an excellent app with not many weaknesses.

bet365 App For Android

The bet365 Android app is fully functional and replicates the PC format of the site. The bet365 Android app has been well-designed and appears in the standard bet365 colour scheme. Mobile customers can easily navigate the app and access a full account management and betting service.A

bet365 App For iPhone & iPAd

The bet365 betting app can be downloaded to iOS devices from the Apple Store. The app is free to download and it contains all the features of the website. The PC version of the service can also be installed on iOS devices but again the browser must be mobile-optimised. The bet365 app iOS is powerful and allows customers to enjoy all the features of the website. Push notifications are useful during an in-play event. Mobile users are informed of the latest score which is critical information during a live bet. This bet365 app for iPhone is slick and easy to use.

bet365 Features

bet365 is a traditional fixed-odds online bookmaker and as such customers can benefit from the following betting features:

In-Play Betting

In-Play is the second option on the main menu of the bet365 Home Page after Sports. bet365 live betting is one of the major strengths of this operator that has active accounts in many countries. It is probably fair to say that in terms of quantity, the bet365 in-play betting service is one of the best in the business. Customers can refer to an overview, Event View of the current and upcoming in-play events.

Live bettors can access a match view and live view. However, the pictures are slightly behind the betting. Betting is suspended after a key incident such as a goal, penalty and sending off in football and break of service or end of a set in tennis.

Bet365 Football In-Play Page

Cash Out

The arrival of betting exchanges prompted bet365 and other customers to create a similar facility. Exchange bettors place back and lay bets and can trade positions. The bet365 cash out option replicates trading but the bookmaker works out the counter bets. Cash out betting allows customers to take advantage of a favourable position to guarantee a profit.

Any potential losses can be limited using cash out when the match and odds go against the bet. Customers with bet365 can partially or fully cash out a bet or let the bet run to expiry. The value of bet365’s cash out offer depends on the stake and odds for the original bet and the odds at the time of the cash out request.

Live Streaming

Bet365 live streaming is available for a selection of sports. Customers must place a bet for a nominal amount to gain access to live horse racing. Bettors must login to their account to view live pictures of matches in football and tennis. There is live streaming of other sports, including baseball, handball and cricket. The bet365 live streaming service is a good incentive to open an account.

Acca Betting

One of the most popular bets with bet365 across many sports is the accumulator. Customers with bet365 can combine three selections or more in a multiple. Legs can also be combined in doubles and as a single. When more selections are added the bet becomes an acca and bet365 has a number of promotions related to this type of bet. Acca bets are different to system bets because they have a single line and do not feature multiple permutations.

bet365 offers a bonus of up to 70% on accas in selected leagues. The bet must have three legs or more and the offer only counts for pre-match bets. The bonus percentage is based on the number of selections and a sliding scale. The maximum bonus from this promotion is capped at £100. This offer complements a tennis accumulator bonus of up to 50%. This bonus is available for winning tennis multiple bets with two selections or more. The offer is available for bets on the match winner, the winner of the first set and the correct score.

bet365 Bet Builder

The bet365 request a bet facility is called Bet Builder. The service is available for pre-match and in-play betting events. Customers select the Bet Builder option from the event menu. A template appears and bettors add a number of match outcomes. The objective is to create a personalised bet that is not available in the regular match betting. If a number of match events are related, the bookmaker will adjust the odds accordingly. The bet365 Bet Builder product is one of the better incentives to open an account, make an initial deposit and start betting.

Bet365 Bet Builder Page

bet365 Key Features

Bet365 Betting Features
Bet365 Betting Markets

Claim Your bet365 Welcome Offer


Min odds, bet and payment method exclusions apply. Returns exclude Bet Credit stake. T&Cs, time limits and exclusions apply.​

bet365 Markets

Bet365 has a massive amount of markets that they are offering. Not only do they have a massive amount of markets but also the betting options within those markets are super extensive, great amount of options.

Bet365 offers pretty much every sport or casino game type you can think of, may it be Football, Tennis, Poker or even eSports, they have it all. Great for people who wish to bet on multiple markets at the moment or if you wish to expand in the future.

Horse Racing

bet365 began life as a UK-facing bookmaker so horse racing is an important sport. Desktop and mobile users can bet on every meeting in the UK and Ireland and some overseas fixtures. Bettors can take advantage of Best Odds Guaranteed and the best odds for live races on ITV. The site allows horse racing bettors to place multiple and system bets. The most popular race markets are win, each-way, Forecast and Tricast.

Major highlights of bet365 horse racing betting are the Cheltenham Festival and Grand National. The Festival is a four-day meeting in March which brings together the best jumps horses in Britain and Ireland. There are 28 races and several appear in the top 20 betting races of the year and bet365 Cheltenham betting is huge. The Grand National is a standalone race and the most famous steeplechase in the world. The bet365 Grand National service includes ante-post betting on the winner. bet365 racing offers non-runner/no bet on all races at the Cheltenham Festival and the Grand National.


The bet365 mobile app and website features many football leagues and competitions from all around the world. More than half the sports bets placed with bet365 are related to football or soccer as it is known in North America. The most popular leagues for betting are the Premier League in England and the Champions League. bet365 football betting gets a boost every other summer when there is a World Cup or finals of the European Championships.

Bet365 Football Matches Schedule

bet365 displays the three-way match result market for each football fixture. There is a link to the additional markets of which there are about 100. Other operators offer more betting options but bet365 focuses on the main markets and avoids novelty football bets. The related betting markets appear under the headings of Main, Bet Builder, Asian Lines, Cards, Goals, Half, Player, Specials and Minutes. In bet365 Premier League betting, the match result market is compiled with a profit margin of almost 7%.


Cricket is a popular betting sport in the UK and more in the Sothern Hemisphere than the rest of Europe. It is the traditional summer sport in Britain but there are matches around the world every month. Cricket has a global audience and this reflected in the bet365 cricket service. The site features pre-match, in-play and ante-post betting on competitions in Twenty20, One Day International, domestic and Test formats. Cricket in-play betting is popular because there is the potential for many potential short term and long term markets over the course of a match.


Tennis betting has seen a rapid growth since about 2005 and it is now the second most popular betting sport with bet365. The bet365 tennis service includes odds for matches on the ATP and WTA tours, Challenger events and ITF tournaments. There are in-play betting opportunities most days and in different time zones. The most bet on tennis markets are the match winner, handicaps and totals. bet365 offers ante-post betting on the outright winner of upcoming Grand Slam tournaments and international team events such as the Davis Cup and Fed Cup.

Tote Betting

bet365 Tote betting includes win, place and each-way markets for each horse in all races in the UK and Ireland. Customers can also place Tote forecast bets. It is a pool betting operation and the dividends are based on turnover. The bet365 Placepot rules mean bettors must identify a horse to be placed in the first six races on a card. The bet365 Jackpot rules require that the Tote customer picks the winner of the first six races on a card. The dividends depend on the bets on the winning and placed horses.


Esports is another one of the growth areas in the last few years at bet365. The activity is electronic gaming and attracts a young and a new audience to betting. Bet365 offers odds on the upcoming World Championships and other events from across Europe. The bet365 Esports markets include the match winner, Lines and Maps. Increased TV coverage should lead to more betting.

Other Apps & Services

bet365 is best known for its sports betting service. However, other gaming products are available for desktop computer and mobile app users. The apps can be downloaded from app stores or installed on a mobile device if the browser is mobile optimised. The bet365 product range features Sports, Casino, Live Casino, Games, Poker, Vegas and Bingo. The bet365 casino app, bet365 poker app and bet365 bingo app replicate the PC version of these products.

bet365 Deposit Options

Bet365 Banking Options


bet365’s operations in the UK are licensed and regulated by the UK Gambling Commission. It is one of the most trusted bodies in this field and it has the power to issue fines and revoke licences. bet365 are thorough when it comes to compliance and regulatory issues and that approach is appreciated by the Commission. Overseas operations are based on the license issued in Gibraltar where the company has a presence. The latest technology is used to ensure the safe and secure use of personal data. bet365 is a member of the Independent Arbitration Betting Service in Britain.

About bet365

To briefly talk about the actual company of Bet365, they were founded in 2000 by a British businesswoman called Denise Coates. In just 16 years of existence Bet365 boasts a massive estimate of over 21 million people in about 200 countries, impressive numbers. The business is based in the United Kingdom. The company holds multiple gambling licenses in places such as Ireland and Gibraltar.

bet365 Customer Support

Here are the main contact details for the methods that customers can use to discuss issues:



The customer support department is open 7 days a week and for 24 hours. bet365 is committed to promoting responsible gambling and the site features banner links to support bodies. Bet365 generally receives positive reviews but there have been complaints about restricted accounts.

Bottom Line

Bet365 is truly a great bookie that deserves the reputation and sheer amount of growth that it has experienced and continues to experience to this day. Bet365 provides the punter with almost everything they would ever want from a bookie, may it be the sheer amount of markets, a large list of features, mobile app, they truly have it all. Of course, there is always room for improvement and while there are things that Bet365 could work on, such as their interface, they do not have enough big enough flaws to not consider it an excellent, top of the bar bookie, truly one of, if not the best in the market at the moment.

So we’re a little bit on the fence with this one – Bet365 has a great experience, but Bet365 app is not always on par with other bookmakers – so we definitely recommend that you give it a try (especially considering the markets and bonuses) and evaluate it for yourself.

Claim Your bet365 Welcome Offer


Min odds, bet and payment method exclusions apply. Returns exclude Bet Credit stake. T&Cs, time limits and exclusions apply.

bet365 FAQ

Here is a selection of the most Frequently Asked Questions with bet365:

bet365 is one of the most established and trusted betting brands in the industry with 35 million customers around the world. The operator is licensed in the UK and Gibraltar.
Customers can deposit funds using debit and credit cards, including Mastercard.
The bet365 banking system is available 24 hours a day and 7 days each week.
bet365 can be contacted by telephone: 0800 288 365.
The bet365 request a bet service is called Bet Builder.

Bet365 Scores

Bet365 App Scores

Bet365 Scores

Bet365 App Scores

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