The countdown to the 19/20 Premier League campaign is now well underway, with all 20 clubs involved stepping up preparations ahead of the opening fixtures.
Champions Manchester City will once again be the team to beat, however there are likely to be a host of stories that develop during the season, at both the top and bottom of the table.
The likes of Liverpool, Chelsea and Tottenham Hotspur will all be hoping to fight for the title, while Wolves, Everton and Leicester City are among the teams expected to put pressure on the top six.
Meanwhile, newcomers Norwich City, Sheffield United and Aston Villa will be looking to make an impact upon their return to the top-flight, with the trio having already made significant moves in the transfer market in order to ensure that they give themselves the best possible chance of survival. They are likely to be battling against the likes of Brighton & Hove Albion and Burnley, who only narrowly avoided relegation at the end of last season. With the new Premier League campaign now just a matter of weeks away, let’s take a closer look how online bookmakers cater for punters, as well as some of the popular long-term markets in which their customers are likely to take advantage of.
Whilst the majority of bookmakers offer some form of welcome bonus, whether it be a matched deposit or free bet offer, an increasing number also now deliver football-specific promotions, targeting Premier League fans throughout the season. With the English Premier League being the most popular football division in the world, this perhaps comes as little surprise, with enhanced odds, accumulator insurance and deposit bonus offers helping punters to maximise winnings and minimise losses when betting on top-flight matches.
As a result, it is certainly worthwhile that punters take advantage of such promotions, with the rewards adding up throughout the course of the season. Ahead of the new Premier League campaign, the following are among the most common Premier League betting promotions:
Ahead of the new Premier League campaign, there are a number of betting markets available to punters, with such markets offering something a little different than simply wagering on individual matches from the English top-flight. The following are among the most popular long-term markets surrounding the Premier League, which are generally available with a large number of bookies.
Betting on the team which will win the Premier League title is always a popular market for punters, due to the fact that it available both before the season starts, as well as throughout the campaign. While some football fans will place low-risk bets on their preferred team to come out on top, such as Leicester City’s 5,000/1 success back in 2016. However, it is Manchester City and Liverpool who dominate the odds for the 19/20 campaign, with the duo being available to back at best odds of 8/13 and 5/2 respectively with bookmaker William Hill. Whilst the odds on this market will change week by week based on results that are recorded, the majority of bets are generally placed before the first ball is kicked in anger.
For those predicting that the winner of the Premier League this season will come outside of the 18/19 top two, Tottenham Hotspur, Chelsea and Manchester United can be backed at odds of 16/1, 25/1 and 33/1 respectively with a range of bookmakers.
Mohamed Salah, Sadio Mané and Pierre-Emerick Aubameyang all finished on 22 goals last season, meaning that the Golden Boot award was shared between the trio. However, with the likes of Sergio Aguero, Harry Kane and Raheem Sterling all likely to be a threat for the crown during the 19/20 campaign, betting on this market is once again set to be hugely popular. The majority of leading bookmakers for football offer the opportunity for their customers to back their favourite player when it comes to who will score the highest number of goals, with Liverpool’s Mohamed Salah once again leading the way, with punters being able to back the Egyptian at odds of 5/1 with the likes of Paddy Power and Betfred. Elsewhere, Kane and Aguero are among the other candidates for the prize this season.
The likes of Arsenal and Manchester United missed out on a place inside the top four last season, meaning that they will not take part in the much coveted Champions League. As a result, competition for places is expected to be fiercer than ever at the top end of the table, with some predicting that there could well be a surprise addition this time around. Usual suspects including Spurs and Chelsea are offered short odds to finish inside the top four, whilst Arsenal and Manchester United are found at a price of 11/10 and 5/6 respectively with William Hill. Elsewhere, with having impressed last season, Wolves are available to back at 16/1 with BetVictor, while former champions Leicester are slightly higher at 20/1.
At the other end of the standings, the battle for survival will once again be a major talking point in the Premier League, with a whole host of clubs looking to avoid the fate of Huddersfield Town, Fulham and Cardiff City from last season. Newcomers Norwich City and Sheffield United are among the favourites for relegation at present, however Aston Villa are offered relatively long odds for the drop, with bookmaker Coral providing a price of 2/1 for this market. This is partly due to the amount of money in which they have spent in the transfer market, with the likes of Ezri Konsa, Wesley and Jota having already arrived at Villa Park.
The likes of Burnley and Brighton are also among the teams expected to be involved in a relegation battle over the coming months, along with Newcastle United, following the departure of former manager Rafa Benitez.